You send emails but your subscribers don’t open.
You ask your audience to read your blog posts but they don’t.
You painstakingly create videos but nobody is watching them.
It’s utterly frustrating that they don’t pay attention to you.
Unless you have one of the best content out there in the whole wide universe… the reason why people ignore or don’t pay attention to you is because you’re boring.
I’ve said this before… Terry Dean, widely regarded as the “grandfather of internet marketing” says “boring breeds constipated content, and constipated content doesn’t sell”.
There are tons of GREAT content out there easily accessible with a simple Google search… what makes yours special?
After you’ve read this post, you’re going to know the 4 ways of getting the attention of your audience, so you never feel neglected and ignored again.
Imagine the impact this would have on your business:
If a popularity contest were to be held to find the one single word that is most commonly used in the startup and entrepreneurial world, I have no doubt the winner would be the following word.
Everywhere you go in startup circles, you hear someone saying it. In a business networking event, you see someone using it.
“The #1 key to success is through hustling.”
“If you don’t hustle, you have no chance of success.”
“These billion dollar companies are where they are now because the founders hustle day in and day out!”
One of the most famous celebrity entrepreneurs who supports hustling and is always talking about it is Gary Vaynerchuk.
Have you bought something only to regret or second thought your purchase later?
If you’ve never experienced this, you’re probably not human.
All kidding aside, a way to overcome this ‘regret’ is not to buy in the first place. The problem is… we can’t not buy anything, can we?