Have you bought something only to regret or second thought your purchase later?
If you’ve never experienced this, you’re probably not human.
All kidding aside, a way to overcome this ‘regret’ is not to buy in the first place. The problem is… we can’t not buy anything, can we?
Most people follow the 8-hour work day schedule.
They get up in the morning, work, take a lunch break, work again, then call it a day.
The question is: why do we work 8 hours a day? Have you really stopped and thought about that?
Let’s revisit history and see how the 8-hour work day came about.
It all started in the Industrial Revolution when factories wanted to increase their output. In order to achieve this, they had their workers work very long hours. We’re talking as much as 18 hours per day for 6 days a week.
It wasn’t until a man by the name of Robert Owen who suggested that work hours be dramatically reduced that the 8-hour work day came about. Owen came up with the phrase “8 hours labour, 8 hours recreation, 8 hours rest”.
Robert Owen with his 8-hour work day proposition
So that’s the 8-hour work day was ‘founded’ a few hundred years ago in the late 18th century.
This is 2017.
I’m sure you’ve heard the word “Bootstrapping” countless times, especially if you’re in the startup or small business world.
Basically, it’s about being as thrifty as possible when running your business. When you don’t have outside investors investing in your business, you rely on your own savings to initially fund the business and get it running.
If things go well, you get enough customers and sales to get into a position where positive cash flow from the business starts to fund the expenses.
Being a bootstrapper (is that even a word?) myself, here are some tips for those who are looking to start their new venture or grow their business on a shoestring budget.
PLUS you get the pdf version of this blog post as well so that you can refer to it anytime you like, even when you’re offline.
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Email marketing is not dead.
Far from it.
Even with the rising popularity of other communication channels like social media and instant messaging, email is still king.
According to McKinsey:
“E-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and Twitter combined.”
Here’s another study from The Radicati Group. The key points are:
Based on this infographic by Wolfgang Jaegel, for every $1 spent on email marketing, you get back $44.25. That’s a whopping 4425% ROI!
PLUS you get to get the pdf version of this blog post as well so that you can refer to it anytime you like, even when you’re offline.
Click here now to get both FREE.
This post is about how to create a digital product. Follow the guidelines below and you’ll be on your way to creating a digital product that people actually want to pay money for.
The advantages of selling digital or information products (ebooks, reports, audios, videos, software, apps) are:
All of these mean there is a very high profit margin.
And creating a digital product doesn’t have to be hard, but it’s not easy either. It’s a simple system to follow, but it’s not easy.
Anybody can just come in and create a digital product.
But not everyone can create the RIGHT product that people actually want to pay money for.
I mentioned leveraging time in the beginning of this post.
What does that mean?
It means once your digital product is created, you can sell it over and over and over again. Create the product once and sell it for a long time, especially if your product is on an evergreen topic.
Time, unlike money, once spent — can’t be gotten back.
Here’s a quote I really like from best-selling pastor author Rick Warren:
Who do you think get paid more? Primary care physicians or specialist doctors?
