7 Reasons Your Emails Go To Spam (and how to hit the INBOX)

It’s so frustrating after spending hours writing the perfect email only to find out that little to no one actually reads it.

The open rate is abysmal, and the click rate is way below your expectation.

Even the best subject line is useless when your email ends up in the contact’s or subscriber’s spam folder.

7 Reasons Your Emails Go To Spam (and how to hit the INBOX)

Having a big list is pretty much useless if your contacts/subscribers can’t even see the email you sent!

At this point, you might be blaming: “This Email Service Provider (ESP) sucks! Let’s move to another ESP.”

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4 Ways To Get People To Pay Attention To You

You send emails but your subscribers don’t open.

You ask your audience to read your blog posts but they don’t.

You painstakingly create videos but nobody is watching them.

It’s utterly frustrating that they don’t pay attention to you.

Unless you have one of the best content out there in the whole wide universe… the reason why people ignore or don’t pay attention to you is because you’re boring.

I’ve said this before… Terry Dean, widely regarded as the “grandfather of internet marketing” says “boring breeds constipated content, and constipated content doesn’t sell”.

There are tons of GREAT content out there easily accessible with a simple Google search… what makes yours special?

How This Post Can Benefit You

After you’ve read this post, you’re going to know the 4 ways of getting the attention of your audience, so you never feel neglected and ignored again.

Imagine the impact this would have on your business:

  • More SATISFIED eyeballs for your content (emails, blog posts, videos, sales pages)
  • You get to mesmerize your audience with your content
  • Your audience like and trust you more as time goes by
  • They’re more receptive of your offers and are more likely to buy from you
  • They’re more likely to come back and buy, plus refer others to you

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How To Start A SaaS Business

If you’ve been following me for some time, you know the business model I employ is SaaS (software as a service), in the form of Zaxaa and BirdSend.

SaaS, as the name implies, basically means you provide software in the form of a service. You don’t actually own the software like you would when you pay a one-time fee to buy, say, Windows, Microsoft Office, or Photoshop.

With SaaS, you pay an ongoing fee (usually monthly or yearly subscription) in order to use the software. If you cancel your subscription, you lose access to the software.

In this post, I’d like to share with you the high-level view on how you, too, can start your own SaaS business… based on my experience running one.

But first, allow me to explain why I chose SaaS among so many other business models out there.

There are 2 reasons.

First is that I got into SaaS by accident.

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